These guidelines ensure Colab Strata is represented with the restraint and precision the brand demands — across print, digital, signage, and correspondence.
Maintain generous clear space equal to the cap-height of the wordmark. Never stretch, recolor outside the brand palette, or apply drop shadows or gradients.
Inter is used for all body copy, navigation, and interface labels. Set body copy in 300–400 weight with generous line-height.
Imagery is architectural, low-key, and unpopulated where possible. Prefer natural light, warm neutrals, and considered composition. Avoid stock imagery, staged smiles, and saturated color grading.